AC Transit Steps into the New Millenium

15 Sep

As regular readers know, I love AC Transit. I think the bus service the agency provides is overall pretty great, but I am often disheartened by the misconceptions people have about riding the bus and AC Transit seems to do little to counter this.

Well, today they launched a contest that I hope will do a lot to improve their image. They’re asking for bus riders to submit 1-3 minute videos that tell “your AC Transit story.” The video can be of any style – documentary, animated, dramatic, funny – but it has to show how AC Transit improves your life and the community.

I initially wondered if more than a few people would enter, until I saw the prizes they’re offering, including the grand prize of $1500 and 6 months of free bus passes.

Unfortunately, film is not my medium and I don’t see how I could possibly put something together by October 10th, but I hope some of my readers will enter this contest.

Whether you’re interested in entering or not, you should check out the new website AC Transit put together for this – ACT for me. It features some nice photos and mini-stories about bus riders and there’s a neat calculator to determine how mus gas money and CO2 you save by riding the bus. By not driving to work, I prevent 1,367 lbs of CO2 from being emitted every year!

I’m glad to see AC Transit taking advantage of internet outreach and I hope to see more campaigns like this from them in the future.

4 Responses to “AC Transit Steps into the New Millenium”

  1. V Smoothe September 16, 2008 at 2:19 am #

    I think it’s weak that AC Transit wants you to make a movie about the bus without ever filming on the bus.

  2. Debbie Benyahia September 16, 2008 at 8:51 am #

    AC Transit will allow filmmakers to film interior shots of buses by making a bus available at a busyard.
    Send a message to contest@ACTforme.org to set up a time. It is because of liability/insurance reasons that we are unable to allow filming on the bus.

  3. jarichmond September 16, 2008 at 3:07 pm #

    I’m also a supporter of AC Transit, but the calculator on ACT For Me isn’t such a great way to encourage taking the bus from a gas money perspective. It tells me that my 8 mile commute would be $26/month in gas, but considering that a monthly pass is up to, what, $70/month, the math doesn’t quite work. I know this oversimplifies the cost of owning a car, but it’s the argument you frequently hear from people regarding transit. It is nice to know that I’m saving 1,470 lbs of CO2 by taking the bus, though.

  4. Becks September 17, 2008 at 8:33 am #

    V – I agree, and a stopped bus in the busyard really isn’t a sufficient replacement. I still think we’ll see some good entries though.

    Jarichmond – Yeah, I have the same distance commute so I’d save that same amount, but that’s just for work commuting. I know that when I had a car I ended up driving a lot more than just to work. Also, for the last year or so of owning a car, gas was not my biggest expense – there’s registration, insurance, car washes, mechanics, etc. A $70 bus pass (especially with pre-tax dollars) is so much cheaper for me than a car ever was, but I agree that the fare calculator isn’t too convincing for most.

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